Press Releases

Press  >  July 15, 2008 Release

WeatherBug Application for iPhone and iPod Touch One of the Most Popular Downloads From Apple App Store

Includes Interactive Views of Local Weather Information, Camera Images, Mashable Maps and More

Germantown, Md. — WeatherBug^®, a leading provider of live, local weather information for consumers and professional users, today announced its new mobile application for iPhone™ and iPod^® touch is currently one of the most popular free applications on the Apple App Store. WeatherBug’s iPod touch and iPhone weather app delivers precise neighborhood-level streaming weather information and images for more than 45,000 locations worldwide.

"It is very exciting to be a part of the Apple App Store launch and to currently be the third most popular free download," said Chris Brozenick, VP of Product for WeatherBug. "With Apple’s software development kit we have been able to make a fantastic application that fully leverages the iPhone functionality and brings weather to a whole new level. Now millions of Apple iPhone and iPod touch users can easily interact with WeatherBug in a new and engaging way."

WeatherBug’s weather information provides a level of depth and granularity that is unmatched in the industry. By combining its proprietary asset — the world's largest, most dense network of live weather stations and cameras — with aggregated weather data from around the world, the WeatherBug Network delivers highly precise weather information and forecasts for the most accurate, neighborhood-level weather available.

Millions of consumers trust WeatherBug for live, local weather information, severe weather alerts, precise forecasts and live weather images from its desktop, mobile and Web application available at www.weatherbug.com.

Available now, WeatherBug’s free application for the iPhone and iPod touch includes:

• Current neighborhood-level temperature and wind conditions along with two day forecasts;
• Severe weather alert messages from the National Weather Service;
• Radar maps with zoom feature using Apples touch and pinch features;
• Live views of up to three WeatherBug weather cameras with scroll left to right capabilities; and
• Fast access to live, local weather information for up to three saved locations.

Coming soon, for those who prefer more weather information, WeatherBug’s Premium application will add the following features:

• Seven day forecasts as well as detailed digital hourly forecasts;
• Detailed severe weather alert messages from the National Weather Service and WeatherBug Network;
• Live views of up to twenty WeatherBug weather cameras with scroll left to right and zoom capabilities;
• Daily national weather outlook videos;
• Ability to save up to 20 locations; and
• Enhanced overlay mapping capabilities for temperature, humidity, pressure and more.

The WeatherBug applications are fully optimized to leverage Apple's Multi-Touch screen technology to deliver enhanced, interactive radar and satellite maps which allow people to layer cloud and radar images with temperature, pressure, humidity and more for the first time.

WeatherBug is available for free worldwide from Apple’s App Store on iPhone and iPod touch or at www.itunes.com/appstore/ . More information can also be found on the WeatherBug iPhone Weather Apps Web site at www.weatherbug.com.

According to a Telephia Mobile Internet and IM Report, after email, weather is the most sought after application on mobile phones. WeatherBug’s popular iPhone and iPod Touch Web application, initially launched in October 2007, is listed as a staff pick on the Web apps directory and is accessed on average more than 225 thousand times per month by Apple iPhone and iPod touch users.

About WeatherBug
WeatherBug (http://www.weatherbug.com and http://www.weatherbugprofessional.com) is a trusted source of dynamic weather information enabling people worldwide to make more informed weather-related decisions. Millions of consumers and professional organizations, including the National Weather Service, rely on WeatherBug to make more informed personal and mission critical decisions which safeguard lives, impact communities and improve business operations. WeatherBug is a brand of AWS Convergence Technologies, Inc. (http://www.aws.com)

For more information, please contact:

Mara Radis
Director of Public Relations
WeatherBug
(301) 250-4017
mradis@weatherbug.com