Press Releases

Press  >  APRIL 22, 2008 Release

WEATHERBUG ANNOUNCES THE WORLDWIDE LAUNCH OF LOCAL WEATHER WIDGET FOR NOKIA'S S60 PLATFORM

Germantown, Maryland — WeatherBug^®, the world's leading provider of live, local weather information and services, announced the WeatherBug S60 widget today for select Nokia devices. WeatherBug's S60 widget will utilize Nokia's latest Web Runtime Technology (WRT) and bring advanced, local weather information to millions of Nokia users worldwide.

The WeatherBug S60 widget will be available from http://weatherbug.com and via the Nokia Download! store and nokia.mobi site. Nokia also plans to pre-install WeatherBug on select Nokia devices; enabling the widget to be easily accessible with a single click from the S60 idle screen or applications menu.

Free to all users, the WeatherBug widget will be supported by advertising sold by both the Nokia and WeatherBug sales organizations.

"Accurate, local weather information is of the utmost importance to our users, not only to plan their days, but to protect their families from severe weather. WeatherBug's technology and content are the industry standard, and we are very pleased to make it available to our users," said Tom Libretto, vice president of Forum Nokia. "Given the popularity of weather information to users, we see significant long term business opportunities for both organizations through the sale of advertising."

According to a Telephia Mobile Internet and IM Report, weather is the number one mobile Internet category after email and is also one of the four most important channels on WAP.

"The mobile device will soon become the preferred platform for the delivery of on-demand weather information to consumers and we are thrilled to announce we are working with Nokia to bring the benefits of our proprietary technology and content to users around the globe," said Bob Marshall, founder, president and CEO of AWS Convergence Technologies, owner of WeatherBug.

The WeatherBug S60 widget includes live, local weather information for more than 50,000 locations worldwide and is local language supported for all regions. Detailed views of the seven day forecast, radar and satellite imagery, and camera images from WeatherBug's proprietary weather network are also available on the S60 mobile widget.

WeatherBug's weather information provides a level of depth and granularity that is unmatched in the industry. By combining its key asset — a proprietary network of weather sensors — with publicly available sources worldwide, WeatherBug maintains the largest live, local weather network in the world, providing the most accurate forecasts and weather alerts.

About WeatherBug
WeatherBug (http://www.weatherbug.com and http://www.weatherbugprofessional.com) ensures that individuals, schools, businesses and government agencies receive the most precise live weather information, the most relevant weather reports and the earliest weather warnings to safeguard property and lives and to plan with confidence. With a worldwide network of weather sensors, WeatherBug Tracking Stations and cameras primarily based at neighborhood schools and public safety facilities across the U.S., WeatherBug maintains the largest exclusive weather network in the world. The live local weather conditions are delivered to millions of consumers via the Internet and mobile devices; to more than 100 state and local government agencies, including the National Weather Service; and to broadcast television stations, schools and businesses. WeatherBug is a brand of AWS Convergence Technologies, Inc. (http://www.aws.com)

For more information, please contact:

Mara Radis
Director of Public Relations
WeatherBug
(301) 250-4017
mradis@weatherbug.com

The WeatherBug S60 Mobile Widget will be on display in Nokia's booth at the Web 2.0 Expo April 22-25th at the Moscone West Conference Center in San Francisco.